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The Public Ineffectual

For entertainment purposes only.

Monday, July 25, 2005

I'm Just Here to Help

Hemispheres - the inflight magazine of United Airlines - sponsors an annual Faux Faulkner (write-alike contest) and this year's winner is Sam Apple with his spoof of the Bush Administration. Bush takes the place of "the idiot" in Faulkner's "The Sound and the Fury" - Condi, Rummy and Dick also make appearances. Hemispheres claims no political bias NOT publishing this year's winner in said magazine, according to a report by AP, claiming they decided to publish it on the web only to promote the web site and calls any allegation of censorship unfounded because they've made it available to "millions of people".

Now, I'm a blogger and not a journalist so I'm not going to track down any original sources or do any fact checking or any such due diligence; I'm going to suppose the above is all true.

And I'm not a web designer but I do know that their sites is one of those annoying ones that doesn't give specific urls to pages so you can bookmark them.

If you wanted use this draw attention to the web site, why would you bury it in your web site with no more fanfare than your obligatory masthead? Making it available to "millions on the web" and making it available to the [from their web site] "400,000 monthly copies...read by 1.5 million people on United flights all over the globe" who are "an international mix of English-speaking global business and recreational travelers who are among the world's most sophisticated, affluent, and educated professionals" is hardly the same thing. But I'm not a marketing professional either, so what would I know?

And WHY, oh WHY, is the link to the article broken on Hemispheres own web site at the time of publishing this post? I'M SO CONFUSED!

And since I'm happy to be here and just wanna help, click above for a link to the Faux Faulkner winner "The Administration and the Fury" by Sam Apple since Hemispheres web and marketing people seem unable to get it together to promote their site themselves. Enjoy!

3 Comments:

At 9:50 PM, Blogger thecoolestblog said...

Cool blog and cool message

 
At 3:38 AM, Anonymous Anonymous said...

Superb post. Different from the usual blogstrophobic fare.

 
At 5:38 PM, Blogger Oblivia said...

Thanks to you both. Say it loud: Sarcasm Lives!

 

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